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3 Business Blogging Platforms BESIDES WordPress

June 23rd, 2010 by Erin Posted in Business | No Comments »

There is life outside WordPress.

According to those who voted at Lifehacker, there are three other business blogging platforms that serve as good stand-ins if you’re adverse to WordPress or its plain stepchild, Blogger.

As any small business or powerhouse company will tell you, blogging is an ideal way to spread knowledge and ideas. It’s also a great marketing tool. And, most importantly, it’s cheap!

If you haven’t started a blog yet – like some people I know – do it NOW for the sake of your business.

Here are three other blogging platforms – besides WordPress – that’ll get your blog up and running in no time.

1. Tumblr

Tumblr is an interesting fusion between a full-fledged blog and a Twitter feed. Known as short-form or micro blogging, the style of blogging on a Tumblr blog is focused on short and frequent posts that are normally longer (or more focused on media like images or video) than Twitter updates but not as involved and formal as a regular blog post.

It’s a style that appeals to a lot of people and the ease of setup coupled with the informality of Tumblr is a winning combination for people who aren’t looking to commit to a blog as an involved and time-consuming project.

2. SquareSpace

SquareSpace is a commercial blogging platform with packages ranging from $8-50 per month. One of the nice things about their pricing schedule is that it’s based almost entirely on volume.

Aside from a few features, mostly focused on volume and big site management, the user experience from the smallest users to the biggest power users is consistent. SquareSpace’s strongest focus is on making good blog design easy for design/coding newbies. They’ve built their system around a modular design so building a brand new blog is as easy as snapping the pieces you want together.

3. Posterous

This is the no-fuss and zero-stress way to blog. You don’t need to sign up, you don’t need to know any code, you don’t need to know how to do anything but send an email to set up your own Posterous blog and start sharing your ideas and media. Simply email post@posterous.com from any email account and Posterous will create a YourName.Posterous.com blog for you.

You can write posts and long as you want, attaching photos and media files. (You can use the site’s rich text editor to create or edit posts, but its by-email updating is what its best known for.) The only micro part about Posterous is the amount of time you’ll spend setting it up. While email-based blogging might not be for everyone, it’s impressive how much you can do through the Posterous system with a single email.

If you already have a blog set up, chances are you’re probably deep into WordPress and wouldn’t even consider giving another blogging platform a shot. But check out these others – at the very least, for peace of mind in knowing that you wouldn’t be happier using anything else.

 Tags: blogging, blogging platforms, business blogging, marketing tool, posterous, Small Business, squarespace, tumblr, wordpress